WBO Talk Radio: Tips for Turning Twitter into an Internet Marketing Tool

Twitter is a social networking website that is rapidly increasing in popularity.  It is a great way to stay in contact with friends and family, but it is also an amazing way to market a website, blog, product, or service.  If you have any one or all of these four, are you using Twitter to its fullest extent?

The longer you wait to join Twitter, the more opportunities you miss, where you sell a product,  a service, or make money through affiliate links, the longer you wait, the more income you lose.  You are not paid for using Twitter, but you need to consider it a moneymaking opportunity, as it is.

Determining who is your targeted market is a lot easier than it sounds.  Ask yourself what products you sell and who can benefit from buying them.  For example, pet owners will buy pet products, parents will buy products for children, and so forth.  These are individuals you want to target on Twitter.

An easy way to find your targeted market on Twitter is to visit Search.Twitter.com  You will need to twitter search for “Tweets” where blogging, internet traffic, or making money online is discussed.  These people can use your services!  All you need to do is send a quick @reply explaining your product, service and/or blog/website to them.  And, become a follower.   This means you will be receiving updates from the user in questions.  Many times, they will return the favor.

Another way to market on Twitter, is to use Search.Twitter.com to answer questions that you are confident in answering and send @replies.

Master the trade of selling without  really selling.  If you use Twitter as an internet marketing tool, your goal is to drive traffic to a website or blog which can result in a sale…no guarantees!  Unfortunately, advertisements are frowned upon.  No one wants to believe that they are being used simply for advertising.  So, you will need to be very clever in marketing yourself.  Instead of saying, “buy” my product or service, please provide a link and ask for feedback.

Do you feel more confident about Twitter after reading this article?  If not, please join us on Monday, April 13, 2009 at 11 a.m. (EST) on www.blogtalkradio.com/wbo-radio.  The dial in phone number is (347) 205-9229.  Holly Buchanan, of http://marketingtowomenonline.typepad.com, will be sharing her marketing strategies to women (and, moms online) on Twitter, Facebook, MySpace and other social networks.  She is also the co-author of “The Soccer Mom Myth – Today’s Female Consumer, Who She Really Is, Why She Really Buys.

Tags: how to search Twitter, how to twitter, internet marketing for newbies, internet marketing tips, Twitter, twitter business, twitter search